284 Leads in 6 Weeks - 64 Qualified Sales Calls for a Custom AI Development Firm

Custom AI Development · Vertical SaaS for the Trades · Dublin, Ireland

284

Leads in 6 Weeks

Qualified Sales Calls

22.5%

Lead-to-Call Conversion

The Challenge

A custom AI development firm building vertical SaaS for the trades had a strong product but no predictable outbound motion. New business came from network and inbound, and as a scale-up they needed qualified sales conversations at volume, fast, to feed the next stage of growth.

What We Built

Built an ICP blueprint for their trades-vertical buyers and sourced a high-volume, in-market lead pool
Ran personalized multi-channel outreach in their brand voice across email and LinkedIn
Handled every reply for them, drafting responses and custom two-pagers for one-click approval
Used a pre-call nurture sequence to turn replies into booked, qualified calls
Optimized continuously on conversion data to keep lead-to-call quality high at volume

The Results

284 qualified leads sourced in the first 6 weeks
64 qualified sales calls booked from that pool
22.5% lead-to-call conversion, well above a cold-start baseline
A repeatable top-of-funnel stood up inside six weeks

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