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Case Study
Under NDA
System IntegratorRevenue Growth
$2.8M Pipeline Built in 90 Days for a Revenue-Stage System Integrator
$18M Revenue · System Integrator · Phoenix, AZ
17
Meetings Booked / Month
$2.8M
Pipeline Value (90 Days)
$340K
Average Deal Size
The Challenge
A revenue-stage system integrator with strong delivery and large average deals, but lumpy top-of-funnel. New business leaned on partners and inbound, so the pipeline swung between feast and famine. With deal sizes this large, even a few extra qualified conversations a month moved the number meaningfully, but there was no repeatable way to create them.
What We Built
- Tuned the ICP and targeting toward higher-ACV accounts that fit their delivery sweet spot
- Layered buying-signal targeting so outreach hit accounts already in-market
- Ran personalized multi-channel outreach in their brand voice across email and LinkedIn
- Handled the replies end to end, drafting responses and two-pagers for approval
- Used an executive-grade nurture sequence to land the right people on calls ready to talk
The Results
- 17 qualified meetings booked per month
- $2.8M in qualified pipeline built in the first 90 days
- $340K average deal size across the meetings generated
- A repeatable top-of-funnel that no longer depended on partners or referrals
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